The power to close a deal has more to do with the prospective buyer than it has to do with a sales professional’s ability. With technology at their fingertips, buyers are more informed than ever.

They can research the company, products and even the salespeople before deciding. They can compare your offering against all your competitors, are well informed on what will work for them, and simply won’t be sold over a cold call.

Successful salespeople are starting to move away from old hard-sell tactics and shift into a ‘trusted advisor’ role.

To keep up with shifting consumer sentiments, which are now heavily influenced by technology, sales professionals need to connect with customers on their preferred channels. And they need to be authentic and helpful in their messaging and approach.

Our Circle Talks will cover a variety of topics including:

• Building trust both online and offline
• Integrating Marketing and Sales Teams
• Ensuring you get a response
• Closing the sale
• Leads and Prospecting
• Avoiding Discounting
• Lead Management and Qualifying
• Upselling
• Nurturing those potential customers that aren’t quite ready